Turn it. Tilt it. Try it on.
Let a shopper handle the frame on screen, then see it on their own face.
Every frame here is a live 3D model of the real product, not a video or a set of photos.
Drag to turn or tilt a frame, pinch or scroll to zoom, and pick another from the list. Try it on switches the same model to your webcam. Open full screen.
Why it is worth showing
A photo shows a frame from where the photographer stood. A model lets the shopper choose.
One file, every channel
The .glb in this viewer is the same file that runs the try-on: the web format behind 3D product viewers, virtual try-on and AR. The model it comes from also renders the catalogue stills, spins and on-model images, so a new channel is an export, not a new shoot.
Lenses that read as glass
Clear lenses stay see-through, tints and mirrors read as they would in the hand, and reflections slide across the lens as it turns — the detail that tells a shopper they are looking at a real pair, not a cut-out.
The frame itself, not a lookalike
Each model is built by hand from the real product — photos, CAD or drawings — to its real measurements, and every colourway is its own model, so the frame a shopper turns over is the one they would receive.
Nothing to install
It runs in an ordinary browser on a phone, tablet or laptop, with no app and no plug-in, and every model is compressed for the web.
Shown here: fifty frames, each a single .glb file loaded only when it is picked — half of them under 0.7 MB, the largest 3.5 MB.
